Children play football during a FIFA Grassroots schools programme

Mental and physical health

Previews - FIFA Women's World Cup France 2019 - 06-Jan, 2019

At least 60 minutes daily

National Trophy Tour: Nice - FIFA Women's World Cup France 2019

All physical activity counts

Be Active #BringTheMoves

ST > Bring the moves (pink bg)

Be Active is promoted on the pitchside LEDs.

FIFA's Be Active campaign is in support of the World Health Organization.

Be Active, in support of WHO.

Bring the Moves is the message pitchside.

The Bring the Moves Dance Cam in full flow at the FIFA Women's World Cup 2023™.

Bring the Moves on the pitchside LED boards.

Style Theme > BTM > Move of the week

Bring the Moves at the FIFA Women's World Cup 2023 in pictures

ST > Bring the moves (Watch the challenges)

BTM_Argentina Challenge

Argentina Challenge

Subtitles

BTM_Brazil Challenge

Brazil Challenge

BTM_Cameroon Challenge

Cameroon Challenge

BTM_Costa Rica Challenge

Costa Rica Challenge

BTM_Croatia Challenge

Croatia Challenge

BTM_Ecuador Challenge

Ecuador Challenge

BTM_Germany Challenge

Germany Challenge

Japan Challenge

WATCH THE FIFA WORLD CUP QATAR 2022™ CHALLENGES

Style Theme > BTM > Watch the World Cup players respond

BTM_Australia_GarangKuol

Australia - Garang Kuol

BTM_Brazil_AlissonBecker

Brazil – Alisson Becker

BTM_Canada_IsmaelKone

Canada - Ismaël Koné

BTM_Croatia_KristijanJakic

Croatia - Kristijan Jakić

BTM_England_BukayoSaka

England - Bukayo Saka

BTM_England_TrentAlexanderArnold

England - Trent Alexander-Arnold

WATCH THE FIFA WORLD CUP QATAR 2022™ PLAYERS RESPOND

The Be Active #BringTheMoves promotional film was played at every single World Cup match encouraging fans to get active.

Be Active #BringTheMoves on the player’s tunnel

Be Active #BringTheMoves promotions actively engaged fans to move their bodies

Fans loved trying the #BringTheMoves challenges on the fan cams

Didier Drogba reminds parents and kids to Be Active and #BringTheMoves in the FIFA Fan Festival

Celebrity choreographer Sherrie Silver got thousands of fans to #BringTheMoves at a live workout in the FIFA Fan Festival

The Mad Stuntman performed "I like to move it” at both semifinals and reminded fans to Be Active and #BringTheMoves

Flag bearers held Be Active #BringTheMoves flags in the moments before kick-off during the semi-finals

Be Active #BringTheMoves on the pitch-side LEDs

Argentina captain Lionel Messi wearing the Be Active #BringTheMoves armband during the semi-finals against Croatia

Bring the moves at the FIFA World Cup Qatar 2022™ in pictures

BTM > Didier Drogba challenges Mbappé 

Didier Drogba challenges Mbappé

BTM > The Masaka Kids

The Masaka Kids

BTM > Ian Rush

Ian Rush

BTM > Roger Milla

Roger Milla

BTM > Michael Sylvestre

Michael Sylvestre

Watch the world respond

With the help of half-time performances from The Mad Stuntman from Reel to Real, the FIFA World Cup Qatar 2022™ semi-finals will spread the message to a worldwide audience that children need to get 60 minutes of exercise daily to live healthy lives.

Be Active #BringTheMoves campaign to feature during FIFA World Cup 2022™ semi-finals

Bring the Moves Campaign Activation Event

The Mad Stuntman invited fans to #Bringthemoves with a live show at the FIFA Fan Festival in Doha to mark Universal Health Coverage Day and celebrate a campaign encouraging young people around the world to get more physical exercise.

Mad Stuntman performs at FIFA Fan Festival to celebrate Universal Health Coverage Day

Under the umbrella Football Unites the World, and with the help of a number of past and present football icons, FIFA will team up with a range of international partners and organisations to promote and highlight causes during the tournament in Qatar. 

FIFA World Cup unites the world and helps global causes

Football Unites the World flag held by children at Qatar vs Ecuador

FIFA Secretary General Fatma Samoura urged young people to turn off their computers and #BringTheMoves during the launch of the first-ever Walk the Talk: Health for All Challenge event to be held in Doha.

FIFA Secretary General urges people to get enough exercise and #BringTheMoves 

A general view during Walk the Talk

FIFA, the WHO, MoPH) and the Supreme Committee for Delivery and Legacy (SC) have launched the #BringTheMoves challenge, encouraging players at the FIFA World Cup 2022™ to meet celebration challenges presented by fans, encouraging youngsters to #BeActive. 

FIFA World Cup™ players to #BringTheMoves and encourage kids to exercise

Bring the moves Hero MRP

The World Health Organization (WHO), the State of Qatar and FIFA today agreed a range of measures that will be implemented at this year’s FIFA World Cup Qatar 2022™ to protect and encourage health.

WHO, Qatar and FIFA leaders agree to promote health at FIFA World Cup Qatar 2022™

A group photo after the steering committee meeting with the WHO at Education City

FIFA is working with the World Health Organization (WHO) to encourage football fans, world leaders and policymakers to #ACTogether to end the COVID-19 pandemic, with a special campaign running throughout the FIFA Club World Cup 2021™  in Abu Dhabi.

FIFA and WHO reiterate call on world to #ACTogether

#ACTogether Campaign

FIFA launches #ReachOut campaign for better mental health

#ReachOut Mental Health Campaign banner

FOLLOW THE LATEST NEWS ON FIFA’S BRING THE MOVES

FWWC2023_Board_FUTW_16x9

Football Unites the World is a global movement to inspire, unite and develop through football. It brings people together, all over the world, to celebrate the beautiful game.

Football Unites the World

nodiscrimination_preview

No Discrimination is an awareness, action and education campaign that aims to rid the football world of discrimination in any and every form.

No Discrimination

beactive_preview

According to WHO, 80% of kids are not getting enough exercise. That’s why FIFA and WHO partnered together to create Be Active #BringTheMoves.

Bring the Moves

Concussion preview image (no logos)

Concussion is a traumatic brain injury common in all sports. It’s vital to understand the signs, symptoms, and impacts of concussion because brain health is non-negotiable.

During the FIFA Women’s World Cup 2023, we challenged kids to get 60 minutes of exercise every day.

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